Shivaya Naturals Opens It’s Doors on August 1st

July 17, 2008

It is official; Shivaya Naturals will open it’s doors on August 1st.
This has been one of the biggest challenges that I have ever attempted. I have been in finance, a full time yoga teacher, and a doula, but nothing has ever challenged me (except raising two exceptional children), more than this expereince. I have not really slept at all in almost 10 days, I have been dying yarn, swatching yarn, knitting yarn, placing ads, creating ads, building a website, reskeining, tagging and just generally getting ready to open our doors for what seems now like eternity.

My life has had some extreme challenges over the past few weeks, but as I look at what I have created, who has stepped up to help and be behind me, and where this has all taken me, I am truly overwhelmed. Tonight, with still a ton of work ahead of me in the next two weeks, I have never felt more at peace. My husband has taken my hand and really helped me to see that creating this company was something that I had to do, no matter what the challenges or fears. My father has taken hundreds of pictures, and has dealt beautifully with a daughter who changes her mind at a drop of a hat. My mother has stood for hours helping me reskein yarn to make each strand beautiful and perfectly together. My sons have painted yarn, poured in dye, and have complimented me on every skein of yarn that has been painted or has made it’s way out of the pot. My friends have been more than I could have asked for, and I know how lucky I am to have each of them.

Today, when I woke up and recieved a special email from someone that I truly admire, I knew that I was doing the right thing with Shivaya. That creating a business model around the idea that one can be truly creative, while still being consciously aware of their impact on this world, is meaningful and has a place in today’s society. I feel so empowered that I have created something from scratch, that is uniquely me. More than that, I will always take with me the fact that in a really difficult moment, so many people stood behind me and helped me to make this happen. I believe that Shivaya will have a really positive impact, and I am so excited to see how it will grow.

{ 2 comments… read them below or add one }

Hip Mountain Mama July 19, 2008 at 2:46 pm

This yarn looks beautiful. I am so excited for you and your business!! Good job!


Heather July 19, 2008 at 2:50 pm

Thanks Suzy! it has been a crazy road, but I am so excited that it is almost here. Thanks for all of your help


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